AURA by Grovy Launch Prices
Off-plan in Jumeirah Village Circle (JVC) · Developer launch registrations from the Dubai Land Department off-plan register
Launch Summary
150 developer launch sales registered at AURA by Grovy between Apr 2023 and Apr 2025: 100% apartments, most commonly 1-bed units, typically around 710 sqft.
Bed mix: Studio 15% · 1-bed 60% · 2-bed 25%.
Every figure here is a registered developer launch price from the DLD off-plan register - a different kind of price from a ready-market resale, and kept entirely separate from KhaleejKeys' resale statistics.
Launch Price by Quarter
Median registered launch price per square foot at AURA by Grovy, per quarter, with the number of launch sales registered in each.
| Quarter | Launch sales | Median AED/sqft |
|---|---|---|
| 2023 Q2 | 69 | AED 1,063 |
| 2023 Q3 | 46 | AED 1,078 |
| 2023 Q4 | 17 | AED 1,071 |
| 2024 Q1 | 7 | AED 1,250 |
| 2024 Q2 | 6 | AED 1,289 |
| 2024 Q3 | 3 | AED 1,436 |
| 2024 Q4 | 1 | AED 1,305 |
| 2025 Q2 | 1 | AED 1,628 |
Launch vs Resale
AURA by Grovy also has 15 ready-market resales registered with the DLD, the first on 22 August 2025 - 28 months after the first launch registration. A developer launch price and an arm's-length resale are different kinds of price; the gap is context, not a return.
Recent Launch Registrations
Developer launch registrations from the DLD off-plan register - not resales, and never blended into KhaleejKeys' resale prices.
Other Off-Plan Projects in Jumeirah Village Circle (JVC)
Off-plan in Jumeirah Village Circle (JVC)
Compare this project with every other off-plan launch registered in Jumeirah Village Circle (JVC), or see the community's resale market.
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